Social Media Marketing (SMM)

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What is Social Media Marketing?

The power of social media is undeniable. Social media allows brands to engage with consumers on an unprecedented scale. With over one-fourth of the world’s population on various forms of social media, social media gives small and medium enterprises an incredible opportunity. However, social media, in all its varieties, is ever-changing. Formulating a social media strategy, managing, and monitoring all your social pages can be a rigorous task. A social media campaign involves a lot of time and thought that a lot of businesses don’t have.


Why Social Media Marketing?


Connect with more than a billion potential customers and increase brand awareness significantly. Social media is an amazing and easy way to reach potential clients.


Engage your customers by promoting your business page and build a community around your business. Interaction with potential customers will increase the reach of your company.


Choose your target audience by location, age, interests, connections, gender, and so much more. Carefully targeting your audience can help you stay on track based on your campaign objectives.


Advertising in social media can be an incredibly cost-effective marketing strategy because it specifically targets your audience.


The Blue Mouse Advantage


By prioritising your campaign objectives, we can help you identify what strategies would suit your business. Through creating a clear picture of the different milestones your campaign should to go through, you can easily track the success of your campaign. Skilfully-planned campaign strategies are at the heart of every single Blue Mouse campaign.

Social Media Management

Our Social Media Experts will help you cultivate loyal fans and followers otherwise known as your future customers. Through consistently delivering fresh and informative content, we help you maintain a brand that is relevant and trustworthy.


Constantly monitoring your campaign permits us to fully optimise your campaign, saving you time and money. Our comprehensive monthly reports allow you to see how your social media campaign is doing.

Ad Optimization

In identifying your target audience, we will then create ads for your campaign and schedule them to go live. Ads will be periodically tested to gauge its effectiveness with the audience. Ad optimization lowers the cost-per-click of your ad which will save you marketing dollars.

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